Behind the Scenes of Working on NBA 2K25:

How Concept Art Shapes the Future of Gaming

As an artist or gaming enthusiast, the journey of creating a blockbuster sports game like NBA 2K25 involves a complex and fascinating process. At FOMD we  specialize in providing top-tier concept art services that help bring the game's vision to life. Today, we're taking you behind the scenes to explore how our concept art integrates into the development of NBA 2K25.

concept by : Yader Fonseca

The Creative Foundation: Concept Art as the Blueprint

Every great game begins with a vision. Our role is to translate that vision into compelling visual concepts. For NBA 2K25, this meant designing realistic player models, dynamic arenas, apparel, and immersive environments. Our team collaborates closely with the developers to understand the game's core themes, gameplay mechanics, and aesthetic goals.

The Process: From Ideas to Visuals

Our Process for Creating Environmental & Architectural Concept Art for NBA 2K25

  1. Understanding the Game’s Vision
    We begin by immersing ourselves in the game's overall direction, reviewing mood boards, gameplay footage, and design briefs. Our goal is to fully understand the style—whether it's hyper-realistic, stylized, or a blend—so that our environmental concepts align seamlessly with NBA 2K25’s aesthetic and gameplay experience.

  2. .Initial Sketching & Architectural Concepts
    Our artists craft early sketches to explore different environmental ideas—think iconic stadiums, urban landscapes, and architectural features. This stage involves experimenting with court layouts, arena facades, cityscapes, and architectural details that set the tone for immersive environments.

  3. Refinement & Iteration
    Using feedback from the development team, we refine these concepts, focusing on architectural accuracy, lighting, textures, and props. This iterative process ensures that each environment element—such as stadium facades, seating arrangements, and surrounding urban architecture—meets the high standards required for a polished, realistic game world.

  4. Final Concept Art as a Blueprint
    Once approved, the detailed concept art acts as a crucial blueprint for 3D modeling, texturing, and environmental design. It provides a clear visual reference to maintain consistency and quality throughout the development proce

city mood painting in 2k25 style

Completed sketches for the Pirates affiliation in 2K25 City.

Final visualization of the mood painting: enhanced and refined.

concept by: Yader Fonseca

concept by: Yader Fonseca

The Role of Concept Art in Game Development

concept by: Yader Fonseca

Concept art is more than just pretty pictures; it’s the foundation for all visual elements in the game. It helps:

  • Align the Team: Ensuring everyone shares a unified visual understanding.

  • Guide Asset Creation: Providing detailed references for artists and modelers.

  • Inspire Innovation: Pushing creative boundaries to enhance gameplay experience.

callout sheet provided for 3d artist

Why Choose FOMD

Our dedicated concept art services are tailored to meet the demanding needs of game developers like those working on NBA 2K25. We combine artistic talent with industry insights to deliver visuals that elevate your project.

Interested in elevating your game’s visuals?
Visit https://www.frameofminddesigns.com/ to learn more about our concept art services and how we can help bring your gaming vision to life.

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